Shortcodes are the combination of six-digit numbers, which individuals send in the form of SMS to the receivers or the customers. This type of messages alert and inform the customers, along with promoting any brand. Based on ease of operations and simplicity, shortcodes have become the top preference of almost all marketers associated with different types of businesses. Therefore, rather than the usage of regular and traditional types of marketing activities, like broadcasts and hoardings display, marketers should essentially look for shortcodes texts towards successful marketing activities.

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Short codes always serve as an effective form to promote varieties of top brands and help in different types of marketing activities. This is a two-way type of communication conducted properly and allowed for data or information delivery in a flexible format.

Any industry whether you work in real estate industry, insurance provider or the automotive industry, you could find short codes associated with the SMS marketing campaigns as a type of handy tool to approach people and to highlight offered products. SMS marketing campaigns let you to avail of a guaranteed and sizable business closure. Another feature of the shortcode is that it is relatively shorter as compared to the full telephone number. Based on this, one can use such codes to address SMS messages from their fixed and mobile phones.

Short codes always serve as an effective form to promote varieties of top brands and help in different types of marketing activities. This is a two-way type of communication conducted properly and allowed for data or information delivery in a flexible format. Common gateway for SMS short codes enables large numbers of users to use innovative mobile apps and thereby, help in gaining complete access to various feedbacks given by consumers. Also, with the help of this powerful tool, one can perform other necessary marketing activities for the long-term success of the organization. These include voting, and polling, surveys, alerts on news and additional offers, direct marketing activities, and many more.

Tags: SMS, bulk SMS, SMS marketing, IVR, email marketing, click to call, short code, lead generation